ZIP Code 54401 -- Wausau, WI

Marathon | 2024 American Community Survey Data

Key Insights

  • With a price-to-income ratio of 2.7x, housing here is relatively affordable compared to the recommended 3-5x benchmark.

Quick Overview

Population
31,692
Unknown
Median Income
$71,586
Home Value
$196,700
Median Rent
$1,018
Median Age
40.60
Diversity Index
43.60
Moderate
Cost of Living
76.1
significantly below average
Unemployment
3.4%

About ZIP Code 54401

ZIP code 54401 in Wausau, Wisconsin is a unknown area with a population of 31,692. The median household income is $71,586, which is This is 5% below the national median of $75,000.. The median home value is $196,700, representing a price-to-income ratio of 2.7x . The cost of living is significantly below average with an index of 76.1 (the national average is 100). Residents have a median age of 40.60 years. Approximately 30.9% of adults hold a bachelor's degree or higher. This ZIP code is located in Marathon, WI.

Population & Age

Total Population
31,692
Median Age
40.60
Male Population
16,269
51.3%
Female Population
15,423
48.7%
Density Classification
Unknown

Age Distribution

Race & Ethnicity

Diversity Index
43.60 Moderate
White
77.3%
Black or African American
0.1%
Hispanic or Latino
4.9%
Asian
12.8%
Native American
0.2%
Pacific Islander
0.1%
Two or More Races
5.4%
Other Race
4.2%

Racial Composition

Income & Economy

Median Household Income
$71,586
Mean Household Income
$89,947
Per Capita Income
$38,525
Below Poverty Line
12.1%

This is 5% below the national median of $75,000.

Income Distribution

Housing

Median Home Value
$196,700
Median Rent
$1,018
Total Housing Units
14,288
Occupied Units
13,449
Vacant Units
839
5.9% vacancy
Median Year Built
1975
Owner Occupied
67.0%
Renter Occupied
33.0%
Price-to-Income Ratio 2.7x

Affordable housing market

Ownership vs Rental

Owner 67.0% Renter 33.0%

Education

High School Diploma or Higher 91.2%
Bachelor's Degree or Higher 30.9%
Graduate or Professional Degree 9.3%

Employment & Commuting

Civilian Labor Force
16,431
Employment Rate
96.6%
Unemployment Rate
3.4%
Mean Commute Time
N/A

How People Get to Work

Drive Alone
73.6%
Carpool
9.3%
Public Transit
0.2%
Work from Home
14.0%

Cost of Living Index

76.1
significantly below average

The cost of living in ZIP code 54401 is 23.9% below the national average of 100.

0 National Avg (100) 200

Compare 54401 with:

Compare 54401 with Another ZIP Code

Nearby ZIP Codes

Other ZIP Codes in Wausau

ZIP Code Population Median Income Home Value
54403 24,950 $69,030 $192,600

Other ZIP Codes in Marathon

ZIP Code City Population Median Income
54403 Wausau 24,950 $69,030
54476 Schofield 19,377 $78,079
54455 Mosinee 19,025 $96,140
54484 Stratford 5,529 $72,047
54411 Hamburg 5,028 $77,176
54474 Rothschild 4,589 $81,635

Frequently Asked Questions about ZIP Code 54401

ZIP code 54401 (Wausau, WI) has a total population of 31,692 according to the 2024 American Community Survey. The median age is 40.60 years.

The median household income in ZIP code 54401 is $71,586 per year, based on 2024 Census Bureau data. This is 5% below the national median of $75,000.

ZIP code 54401 is primarily located in Wausau, Wisconsin (WI). It falls within Marathon County.

The median home value in ZIP code 54401 is $196,700, based on the 2024 American Community Survey 5-year estimates. The median monthly rent is $1,018.

The median age in ZIP code 54401 is 40.60 years, compared to the national median of 38.9 years. This makes the area older than the national average.

ZIP code 54401 has a cost of living index of 76.08 (national average = 100). This means the cost of living is significantly below average compared to the national average.

In ZIP code 54401, 30.89% of adults (25+) hold a bachelor's degree or higher, compared to the national average of 33.7%. 9.26% hold a graduate or professional degree.

The unemployment rate in ZIP code 54401 is 3.43%, which is below the national average of 3.6%. About 14.01% of workers work from home.

Explore More

Data sourced from the 2024 American Community Survey (U.S. Census Bureau). Learn more about our data sources.